Ziggo will lose the rights of Formula 1 after this season. The company says tariffs for the broadcasting rights over the past few years have soared that it was not possible to conclude a new contract.
Ziggo has been broadcasting the Formula 1 races for more than eight years. Particularly due to the rise of Max Verstappen, the broadcasts are attracting more and more viewers. Many people are subscribers to Ziggo because they can watch the car races without further costs. People who have a different TV provider must take out a separate subscription to view the Ziggo Sport theme channel.
Yesterday sports marketer Chris Woerts reported Veronica Inside all that Ziggo would lose its rights. He reported that they were bought by the Swedish company Nordic Entertainment Group. That would like to broadcast the Formula 1 matches on its own pay channel Viaplay. It has not yet been set up in the Netherlands. The Bundesliga (now on ESPN) and the PDC darts (from RTL7) would also be seen there.